Lessons from Baan: How “The New SAP” Fell From Glory

Image via Flickr by theewarat

Business software solutions giant SAP thought they had a competitor. Baan, a Dutch company offering business software, entered the North American market in 1994 when it landed the coveted client Boeing. The next few years, Baan grew at an unprecedented rate of 100 percent, a growth rate almost anyone would realize is unsustainable. It didn’t take long for Baan to make mistakes that inevitably cost customers and millions of dollars.

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