Invitation to: The Procurement Bulletin Summit

Key trends in Procurement & Supply Chain Management. Get on the notification list.

Mars and Nestlé Commit to a Cleaner Pet Food Supply Chain

Image via Flickr by Nestlé
After enduring substantial pressure to clean up their supply chains, pet food giants Mars and Nestlé have pledged to eliminate human rights abuses and illegally procured materials from their supply chains. Find out how this issue came to light and how Mars and Nestlé have committed to a cleaner pet food supply chain.

Situation: Greenpeace Launches Campaign Against Mars and Nestlé

For global companies like Mars and Nestlé, bad press can cause significant damage to the brand's reputation. That's why Greenpeace's 2016 campaign, Cats vs. Bad Tuna, garnered immediate attention from the pet food giants. This innovative campaign used the popularity of online cat videos and memes to raise awareness of the companies' problematic seafood sourcing methods and to lead the charge toward change.

Oops!

You don't have permission to view this page! Make sure you're logged in and try again, or contact support.

Global Procurement & Supply Chain Professionals Read This…

Free Case Study When You Subscribe

…Carefully curated procurement & supply chain issues that make you look smart, sent to your inbox every week.

PLUS: Get the FREE Procurement Case Study when you subscribe: “How McDonald’s Overcame Global Supply Chain Obstacles”

Procurement Bulletin eNL Subs Email Only Step 1

Similar Posts

Toyota Applies Lessons Learned From 2011 Earthquake
|

Toyota Applies Lessons Learned From 2011 Earthquake

ByVincent Po

Image via Flickr JeepersMedia In 2011, automakers in Japan faced months of production setbacks due to a massive earthquake. When it happened again in April 2016, Toyota was better prepared and is already bouncing back. The company is still losing money because of the quake, but losses aren’t as bad as they were in 2011….

U.S. Justice Department Examining Whether Metals Warehouses are Violating Anti-Trust Laws

U.S. Justice Department Examining Whether Metals Warehouses are Violating Anti-Trust Laws

ByVincent Po

Image via Flickr by INeedCoffee.com In November, the London Metals Exchange cracked down on the metals warehouses it regulates, such as soda and beer can manufacturers, after years of complaints by metals consumers that the warehouses were limiting supplies and driving up costs. Now, the U.S. Justice Department is getting involved, but refuses to say exactly how…

China Explores Newly Available Arctic Shipping Routes

China Explores Newly Available Arctic Shipping Routes

ByJeanette Ortega

Image via Flickr by YLev Climate change has prompted countless logistical challenges for global shipping companies and supply chain managers, but some potentially lucrative opportunities have also emerged. Find out how newly available Arctic shipping routes could provide much-needed solutions for Chinese supply chains and understand the impact that these routes could have. Why Arctic…

Europe’s Economy Expected to Drag for Another Decade

Europe’s Economy Expected to Drag for Another Decade

ByVincent Po

Europe’s economy has not bounced back from recession like the United States, and there are several things that need to be fixed before it can. Policy makers must enact reforms, and that’s going to be difficult. Chief Executive Officer of JPMorgan Chase & Co. Jamie Dimon said, “They have all the same structural issues that…